❤ 'You go girl!'

Today, I came across some photos of when I had just started soap-making. Pictures of my first soap room, first office even photos of when a television station crew came by to do a story on us that aired during their prime time newscast. Which without a doubt, assisted in propelling the business forward. Looking through these photos I saw growth, and at that moment, it became apparently clear just how much we have grown. What started as one woman venture has resulted in tremendous growth and recognition for West Indian Skincare, The solopreneur in me always experiments with how to quickly brainstorm, prototype, and communicate innovations while my inspiration comes from being close to the action.

A combination of scientist, artist, writer and beauty and skincare expert, I thoroughly enjoy multitasking. Marketable ideas pop out of my mind. Focus and determination brings them from concept to product level in a short duration till  today, we have a growing presence in our local market. I remember several well-intentioned mentors asking what my exit strategy was. Exit strategy? What exit strategy? I was only just getting started, and the thought of an exit was so far in the future that it didn’t seem relevant to consider. While basking in the glow of my new business venture, I couldn't imagine myself doing anything else but building my business.

When I originally started the business, the single biggest driver was the passion to create. It is this 'passion' I always speak of today. Benjamin Disraeli, a 19th century British Prime Minister, once said, "Man is only great when he acts from passion." this has always stuck with me over the years. As well as, words from an inventor who said that his way of coming up with ideas was simply to ask, “what things suck?” The answers equaled opportunity because people will pay good money for something that solves an annoying problem. For me, it was beauty. people wanted products that really do work and isn't ridiculously priced, poorly made, low quality…the list goes on.

If you have a passion for something – you’re committed. And if you’re committed, you want everything surrounding that passion to be amazing. The right materials, the right quality. I always get asked "What's your secret?" and I always respond the same way each time;“The secret is, there is no secret.” (Yep, just quoted Kung Fu Panda).

Photos of me when I just started business. 

On one hand, I was thrilled to be running my own show, to be able to energetically put into action all the ideas I had. On the other hand, I was scared silly of taking on a challenge in an area where I had little experience. After all, in the world of business creation, I was an absolute beginner, but being a beginner made me quite happy because I was in charge of my own business destiny. Having my hobby as my job meant wanting to go to work every day, and never looking at the clock. And believe me, I’ve had jobs where I looked at the clock, counting the minutes until Friday. I’d much rather be all in on a lifelong love and interest.

In the end it's really less about me and more about the product. If the product is good, people will buy it.So many women are ready to let out their inner badass, their inner sexiness and we at West Indian Skincare want to help them do that…by giving them great products that not only work at maintaining the skin but products that work at skin issues.

And we couldn't offer our consumers this without our team of employees.  After all, it's our employees that are our biggest stars — a diverse, unbelievably talented collection of creative thinkers, dreamers and doers who propel the business forward and make us one of the premier beauty and skincare companies in our niche. We look for the brightest in the business, and we boast a one-of-a-kind corporate culture that empowers our people to be who they are and do their best work.

Thank you all for being supportive and believing in a dream. Thank you to our supporters, thank you to our growing social media fans. I’m thrilled with how things are going and that I’m still able to (for the most part) have that desired ‘balance’ of time with kids and time being ‘productive’ and getting things done for my business.

Namste'